2026 ETOA Event Packages

Global European Marketplace (GEM) is the flagship membership event for high level contracting, business introductions and the network’s community. Britain & Ireland Marketplace (BIM) is bringing together the networks of ETOA, UKinbound and VisitBritain as well as and the national and regional destinations across the UK and Ireland. This B2B workshop provides a platform connecting international buyers with tourism suppliers and destinations from across the region.

This combination is a must for any UK and Irish supplier looking to meet with a large number of vetted international buyers in a short space of time.

BIM brings together the networks of ETOA, UKinbound and VisitBritain as well as and the national and regional destinations across the UK and Ireland. This B2B workshop provides a platform connecting international buyers with tourism suppliers and destinations from across the region.

New B2B event ‘SHOP’ will focus on Shoulder and Off-Peak demand. This will appeal to any destination or supplier that seeks business outside of the main season, and those destinations who lie off the beaten track. Supporting balanced tourism in destinations is crucial: We need to work on bringing tourists to the right place at the right time. SHOP is there to do this.

• Extend the Season: Attract visitors beyond peak months and increase year-round revenue.
• Boost Visibility: Showcase your destination to operators seeking new, less crowded options.
• Sustainable Growth: Balance tourism flows by easing pressure on peak-season hotspots.
• Strategic Partnerships: Connect with operators actively looking to expand off-peak portfolios.

New B2B event ‘SHOP’ will focus on Shoulder and Off-Peak demand. This will appeal to any destination or supplier that seeks business outside of the main season, and those destinations who lie off the beaten track. Supporting balanced tourism in destinations is crucial: We need to work on bringing tourists to the right place at the right time. SHOP is there to do this.

• Extend the Season: Attract visitors beyond peak months and increase year-round revenue.
• Boost Visibility: Showcase your destination to operators seeking new, less crowded options.
• Sustainable Growth: Balance tourism flows by easing pressure on peak-season hotspots.
• Strategic Partnerships: Connect with operators actively looking to expand off-peak portfolios.

ETOA’s headline workshop the Global European Marketplace for high level contracting, business introductions and the focal point for the network’s community.

ETOA’s headline workshops the Global European Marketplace and Britain & Ireland Marketplace. GEM the flagship membership event for high level contracting, business introductions and the network’s community. BIM bringing together the networks of ETOA, UKinbound and VisitBritain as well as and the national and regional destinations across the UK and Ireland. This B2B workshop provides a platform connecting international buyers with tourism suppliers and destinations from across the region.

New B2B event ‘SHOP’ will focus on Shoulder and Off-Peak demand. This will appeal to any destination or supplier that seeks business outside of the main season, and those destinations who lie off the beaten track. Supporting balanced tourism in destinations is crucial: We need to work on bringing tourists to the right place at the right time. SHOP is there to do this.

• Extend the Season: Attract visitors beyond peak months and increase year-round revenue.
• Boost Visibility: Showcase your destination to operators seeking new, less crowded options.
• Sustainable Growth: Balance tourism flows by easing pressure on peak-season hotspots.
• Strategic Partnerships: Connect with operators actively looking to expand off-peak portfolios.