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ETOA B2B events offer unparalleled networking and contracting opportunities for tourism professionals organising and selling European product in markets around the world. Our workshop events are offered online and face-to-face, driven by our powerful appointment matching system, helping buyers and sellers meet the right people.
ETOA also delivers an extensive range of webinars from informal drop-ins and fact-finding sessions, to expert panels discussing destination recovery and origin market insights. You can find upcoming webinars in below menu or view previous webinar recordings here.
Stay informed about the latest updates on our events
Upcoming B2B Event dates
| Event | Dates, Location | Format |
| Showcase Outbound Japan | 28 September 2026, Tokyo | and/or online throughout September | Hybrid |
| Global European Marketplace 2026 | 2 November 2026, London | In-Person |
| Britain & Ireland Marketplace 2027 | 22 January 2027, London | In-Person |
| Showcase: Outbound India 2027 | 30 Jan to 3 Feb, Mumbai | and/or online throughout February | Hybrid |
| The Nordic Marketplace 2027 | 15-16 February 2027, Copenhagen | In-Person |
| Showcase: Outbound North America 2027 | Throughout March 2027 | Online |
| Central Europe Marketplace 2027 | 2 March 2027, Prague | In-Person |
| Showcase: Outbound China 2027 | 19-27 May, China | and/or online throughout May 2027 | Hybrid – 3 cities |
Are you an ETOA member?
Check out our member-exclusive event packages, saving you money when you combine your bookings for 2026-27 events.
All events
ETOA Social | Roma 2026
Please join us for an informal networking social reception in Roma, an opportunity to meet industry colleagues in a relaxed atmosphere.
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ETOA Webinar | European Tourism Outlook: Trends and Forecasts
Alexander Göransson (Euromonitor International) will share their latest data and forecasts on the outlook for travel to Europe.
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ETOA Social | Chester North England 2026
Please join us for an informal networking social reception in Chester, an opportunity to meet industry colleagues in a relaxed atmosphere.
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ETOA Social | Edinburgh 2026
Please join us for an informal networking social reception in Edinburgh, an opportunity to meet industry colleagues in a relaxed atmosphere.
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ETOA Social | Bristol 2026
Please join us for an informal networking social reception in Bristol, an opportunity to meet industry colleagues in a relaxed atmosphere.
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Showcase: Outbound Japan 2026
A month-long initiative dedicated to strengthening ties between European tourism and the fast-growing Japanese travel market.
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ETOA Webinar | From Volume to Value: The Role of Organised Tourism in Europe's Visitor Economy
Join this new webinar, which will examine how organised tourism can help destinations address key challenges.
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Miki Reps – UK & Ireland Roadshow Seoul 2026
Roadshow in Seoul - in partnership with Miki Reps
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ETOA Social | Zurich 2026
Join ETOA members and other industry professionals in a relaxed informal setting.
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ETOA Webinar | India Outbound to Europe: Market Trends, Trade Priorities and what comes next
This webinar combines market intelligence with practical trade insights on India’s growing outbound travel market to Europe.
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The Global European Marketplace 2026
The Global European Marketplace is ETOA's influential annual travel trade event connecting over 800 industry professionals.
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ETOA Webinar | Scotland 2035: Four Futures for Tourism
What might Scotland’s visitor economy look like in 2035, and what choices will shape the journey there?
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China Origin Market Interest Group | November 2026
Join our November session of our member-only China Interest Group to connect, share ideas, and learn about the Chinese outbound travel…
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Miki Reps – UK & Ireland Roadshow SE Asia 2026
Southeast Asia roadshow in Manila, Bangkok and Jakarta - in partnership with Miki Reps
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North America Origin Market Interest Group | December 2026
Join the December session of our member-only North America Interest Group – an exclusive opportunity for members to connect, share ideas,…
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Britain & Ireland Marketplace 2027
Join the Britain & Ireland Marketplace 2027 in London for key networking opportunities and connect with 200+ international buyers.
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Miki Reps – UK & Ireland Roadshow North Asia 2027
North Asia roadshow in Taipei, Shanghai, Tokyo - in partnership with Miki Reps
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The Nordic Marketplace 2027
Discover The Nordic Marketplace 2027: a premier B2B event connecting Nordic and Baltic suppliers and international buyers.
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Showcase: Outbound India 2027
An initiative dedicated to strengthening ties between European tourism and the fast-growing Indian travel market.
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CEM 2027 Hosted Buyer Programme
Explore the Central Europe Marketplace, a new B2B event connecting international buyers and Central Europe tourism suppliers.
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Central Europe Marketplace 2027
Explore the Central Europe Marketplace, a new B2B event connecting international buyers and Central Europe tourism suppliers.
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ETOA/USTOA Social | New York City 2027
Please join us for a joint ETOA/USTOA networking social in New York, an opportunity to meet industry colleagues in a relaxed atmosphere.
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VisitBritain at ITB Berlin 2027
Opportunity to co-exhibit with VisitBritain at ITB Berlin 2027.
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Showcase: Outbound China 2027
An initiative created to strengthen ties between European tourism and the valuable Chinese travel market.
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Britain & Ireland Marketplace 2028
Save the date for the Britain & Ireland Marketplace 2028 for key networking opportunities and connect with 200+ international buyers.
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Britain & Ireland Marketplace 2029
Save the date for the Britain & Ireland Marketplace 2029 for key networking opportunities and connect with 200+ international buyers.
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Pictures from latest events
