Insight Hub
Statistics, opinion and research
ETOA webinars and masterclasses
Articulating the value of tourism in Europe
The ETOA Insight Hub presents a rich statistical and insights service for our members, partners and stakeholders. Its aim is to provide up-to-date research, actionable insights and opinion pieces on the topics that matter to our members. Additionally, it serves to demonstrate the value of tourism to global and local economies, lending weight to our lobbying activities and supporting our vision of Better Tourism in Europe.
For queries about the Insight Hub please email insight@etoa.org
October 27, 2022
Market Insight Webinar | South East Asian Markets and China
In this webinar, we take stock of the current situation in the region and look at prospects for recovery in 2023 and 2024.
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October 20, 2022
ETOA Webinar | Outlook on Asia demand
In this webinar, we take stock of the current situation in the region and look at prospects for recovery in 2023 and 2024.
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October 10, 2022
Interpreting Tourism Statistics: Webinar and Report
A useful companion document and webinar for those reading tourism statistics, with a digestible look at potential pitfalls when interpreting them.
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October 5, 2022
ETOA & NTC Webinar | The importance of preserving Nordic cultural heritage in Nordic tourism with WTACH
In this webinar we will hear how important this is to tourism globally and look at how tourism itself can ensure that the worlds unique attributes, history and cultural values are celebrated and preserved for generations to come.
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October 5, 2022
Summer 2022 overview and opportunities for 2023
A presentation offering an overview of 2022 Summer season and 2023 opportunities specifically focusing on Italy.
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September 27, 2022
ForwardKeys Webinar | Destination Gateway – Data for destination development
In this interactive workshop, ETOA's data partner, ForwardKeys demonstrated their most recently launched product, the user-friendly, DMO-oriented Destination Gateway.
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September 15, 2022
ETOA & NTC Webinar | The Japanese market: expectation and recovery
In this ETOA / Nordic Tourism Collective webinar, we discuss the current situation of the Japanese market and expectations of recovery. We were joined by in-market partners and Japanese travel and tourism professionals.
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September 13, 2022
ETOA Insights | Summer Season Review and looking ahead
We are delighted to collaborate with our partners at ForwardKeys for a data-driven look at where Europe is now in terms of bookings by source markets, and destinations heading towards a return to pre-pandemic visitor levels.
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September 9, 2022
ETOA Webinar | Origin market insight: North America
In this webinar, we discussed how the North American market is responding to this year’s challenges and preparing for the coming year, also looking at current trends and future bookings.
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September 7, 2022
UNWTO – The Economic Impact of Restricting International Mobility
A report that pulls together a range of data demonstrating the devastating impact that the pandemic and subsequent restrictions on international mobility has had on the tourism sector since 2020.
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September 7, 2022
Amadeus Consumer Travel Spend Priorities 2022
A 15-page report with a focus on the links between travel and fintech based on a survey of 4,500 consumers in June 2022 from France, Germany, UK, USA and Singapore.
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September 7, 2022
Expedia Travel Recovery Trend Report Q2 2022
The latest Expedia Trends Report suggests that a strong second half of 2022 is on the cards with the past quarter having witnessed a more than 100% year-on-year increase in flight bookings from the USA to Europe.
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September 7, 2022
ALVA Public Sentiment Research – What is the outlook for visitor attractions?
The latest wave of a sentiment tracker looking at the views of the attractions-going population in the UK. The report explores the current barriers preventing the public from visiting attractions and the prospects for admissions during the remainder of summer 2022.
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September 7, 2022
STR Insight Blog: Travel disruption and financial barriers stall consumer sentiment, but wanderlust remains
A short Insight Blog featuring commentary and charts from the latest STR consumer survey, conducted in July 2022, exploring the degree to which consumers have an appetite to travel and the barriers are that dissuade them from doing so.
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September 7, 2022
UNWTO Barometer July 2022
The latest analysis from UNWTO confirms that international tourism continues to consolidate its recovery despite mounting economic headwinds.
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