Insight Hub
Statistics, opinion and research
ETOA webinars and masterclasses
Articulating the value of tourism in Europe
The ETOA Insight Hub presents a rich statistical and insights service for our members, partners and stakeholders. Its aim is to provide up-to-date research, actionable insights and opinion pieces on the topics that matter to our members. Additionally, it serves to demonstrate the value of tourism to global and local economies, lending weight to our lobbying activities and supporting our vision of Better Tourism in Europe.
For queries about the Insight Hub please email insight@etoa.org
September 7, 2022
UNWTO Barometer July 2022
The latest analysis from UNWTO confirms that international tourism continues to consolidate its recovery despite mounting economic headwinds.
More
September 7, 2022
ETC Trends and Prospects Q2 2022
A comprehensive look at recent trends and near-term prospects for European tourism concluding that headwinds from persistently high inflation and labour shortages within the travel and tourism sector look set to hamper performance during peak summer despite strong pent-up demand from a number of markets and market segments.
More
August 5, 2022
ETOA Webinar | German VAT
In this webinar, sponsored by Big Bus, Tom Jenkins will discuss implications of the implementation of German VAT in 2023 together David Bennett, Elman Wall Bennett Ltd.
More
July 13, 2022
ETOA Webinar | Intercettare il turismo internazionale
In questo anno particolare e di forte ripresa del turismo internazionale, è essenziale cercare di intercettare i clienti B2B interessati a stabilire delle relazioni dirette e a lungo termine nel mercato italiano. Insieme ai nostri partner Amadeus e Proedi Comunicazione parliamo di dati e tendenze del turismo in Italia e l’importanza della comunicazione e informazione per i propri clienti e come intercettare al meglio il turismo internazionale grazie ai servizi di ETOA.
More
June 29, 2022
Clearsight Report on UK consumers and out of home activities
This report examines levels of UK consumer participation across key out-of-home activities. It hints at outbound travel continuing to be constrained in 2022 but domestic travel potentially benefiting from a change in habits and the growing pressure on disposable income from inflation.
More
June 29, 2022
Tiqets: Must-Know Travel Industry Trends for the 2022 High Season
Findings from a survey of 2,000 Americans exploring what they are seeking when travelling, whether for business or leisure, how they find out about visitor attractions and the amount they are willing to pay for admission.
More
June 29, 2022
UNWTO Barometer June 2022
The latest analysis from UNWTO highlights a strong start to the year for international tourism in many parts of the world as restrictions ease and travellers regain confidence. However, it is noted that the amount of travel being undertaken remains significantly down on 2019 and that major headwinds remain.
More
June 29, 2022
ETC Monitoring sentiment for domestic and intra-European travel Wave 12
The twelfth wave of online research looking at the extent to which Europeans are planning travel, their concerns and what factors are likely to influence behaviour. This wave finds that sentiment continues to be strong with three-quarters planning a trip in the next six months but that worries about the deteriorating economic situation and inflation have increased.
More
June 29, 2022
ETC Long haul travel sentiment barometer 2/2022
A broadly downbeat picture is painted, suggesting that the combination of worries about personal finances, the worsening geopolitical situation and lingering concerns about Covid-19 are all hampering any recovery in prospects for a strong rebound in long-haul travel to Europe from key source markets.
More
June 27, 2022
ETOA Snapshot | Hosting events: Measuring impacts and benefits
Ten minute video session with Rachel Read and David Edwards on measuring the impacts of hosting major events.
More
June 27, 2022
ETOA Snapshot | Sustainability metrics
Ten minute video session with Rachel Read and David Edwards on varying approaches to measuring sustainability.
More
June 27, 2022
ETOA Snapshot | Demographic Changes
Ten minute video session with Rachel Read and David Edwards on the effect of demographic changes on the industry.
More
June 27, 2022
ETOA Snapshot | Sustainability travel intent versus actual behaviour
Ten minute video session with Rachel Read and David Edwards on traveller intentions versus their actual behaviour around suitable travel products, and the barriers between the two.
More
June 27, 2022
ETOA Snapshot | Tourism Statistics and Surveys: Perils and Pitfalls
Ten minute video session with Rachel Read and David Edwards on the points to look out for when interpreting tourism statistics and surveys.
More
June 27, 2022
ETOA Snapshot | Value of Tourism to the European Economy
Ten minute video session with Rachel Read and David Edwards on quantifying the value of tourism to the European economy.
More